Product Description:
For many Filipinos, online business seemed like a novel idea. And then the COVID-19 pandemic happened. Now that e-commerce is driving the local economy, thousands of new Internet entrepreneurs are wondering where to start. The E-Hustle shows the way forward, taking a deep look into the vast ecosystem of Philippine e-commerce.
Learn how its top players used different tools and technologies—from digital payments to live streaming—to carve out success. Learn the business secrets of the Philippines’ biggest online companies, and discover the best strategies for establishing a digital store, building a supply chain on a mobile device, and making the most out of social media marketing. Grab a copy of The E-Hustle, your all-in-one guide to all things e-commerce.
Featured leaders:
- Steve Sy - Founder and CEO of Great Deals E-Commerce Corporation
- Charles Ryan Sy - President of Dropify
- Dannah Majarocon - Managing Director of Lalamove PH
- Martha Sazon - President and CEO of GCash
- Dino Araneta - Founder and CEO of Quad X
- Martin Yu - Director of Shopee Philippines
- Nina Ellaine Dizon-Cabrera - CEO of Colourette Cosmetics
- Kim Lato - CEO of Kimstore
- Ben Wintle - Founder and CEO of Booky
- Ace Gapuz - CEO of Blogapalooza
- Hiyasmin Neri-Soyao - Co-Founder and CEO of Shoppertainment LIVE
- Francis Plaza - Co-Founder CEO of PayMongo
- Mario Domingo - Founder of Neural Mechanics Inc. and DARC Labs
- Agnes Gervacio - CEO of MDI Novare
- Zen Han - Vice President for National Sales of OPPO
- Stefano Fazzini - Co-Founder and CEO of MetroMart
- Michael McCullough - Founder of KMC Solutions
This book will be published in September 2021.